Present Playing cards: The Benefits and Disadvantages

Everybody loves receiving and giving present playing cards for particular events. They scale back the stress of worrying if the recipient will like these denims or shirt you got them. They remove the faux smile and the “I can at all times use a brand new pair of denims” routine from the individual getting the present. Nonetheless, watch out for the dangers and hidden price whereas utilizing your present card.

Client Benefits

Yearly, present playing cards are growing in reputation. Usually, there are three completely different playing cards: store-specific present playing cards, restaurant present playing cards and general-purpose present playing cards. Retailer-specific present playing cards are meant for use on the specific retailer and often include much less hidden charges. Some shops like Previous Navy and Banana Republic have grew to become companions and permit their clients to make use of the present card at both retailer. Restaurant present playing cards are similar to store-specific present playing cards. They assist you to go and revel in a pleasant dinner as a present. Simply be sure to tip the server the identical proportion as you’ll in the event you had been paying the entire invoice. Normal-purpose present playing cards give the patron a broader vary on the place to make use of the cardboard. All these playing cards are sometimes Visa, MasterCard or American Categorical and can be utilized anyplace these main bank cards are accepted. The flexibleness is the principle advantage of utilizing the general-purpose card. You may replenish your gasoline tank, exit to eat, purchase live performance tickets or what ever else you need to do with it prepaidgiftbalance com.

Client Disadvantages

Many basic objective playing cards come loaded with charges. In line with The Lowdown on Present Playing cards article on, some gift-card applications will problem you one other card in case your card expires. These alternative playing cards will price you from $5.95 to $10. Should you order the cardboard on-line or by telephone you’ll be charged a $four.95 to $eight.95 transport and dealing with charge and a $three.95 to $11.95 service charge. Some present playing cards will cost you a month-to-month upkeep charge in the event you nonetheless have a steadiness in your card after six months or a 12 months. Should you nonetheless have a steadiness after this time period, a $2 to $three month-to-month charge kicks in.

In case your present card is misplaced or stolen, good luck! Some retailers won’t change a lacking present card. Different retailers similar to Macy’s and Bloomingdales are extra easygoing and can problem you a brand new card in the event you can present a receipt displaying your most up-to-date buy. Some general-purpose playing cards will cancel the lacking card and can re-issue a brand new one for a $5.95 to $10 charge.

So be sure to maintain your card in a protected place, use it earlier than it expires and purchase it immediately from the merchandiser and you’ll keep away from most of those charges.


In line with the Retailers Simply Love Them article on CBC Information On-line, the gross sales of present playing cards have exploded from $1 billion in 1995 to an anticipated $70 billion in 2006 in the USA. As of 2004, 68 p.c of all main retailers supply some kind of a present card. The quantity might be even larger now that it’s 2006. Espresso large, Starbucks, has estimated that 10 p.c of all their gross sales come from present playing cards.

One more reason retailers love present playing cards is customers pays much less consideration to gross sales and so they are likely to spend greater than what they’ve on the cardboard. Retailers discover that customers will spend the entire quantity on the cardboard and have a small steadiness of $2 or $three left on it. Likelihood is, consumers won’t ever use the cardboard once more and this works to the retailer’s benefit.

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